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Sun Chemical’s New EXACT PSO™ Inks Set the Standard
London, England
- June 20, 2006 -- Sun Chemical, the world's largest producer of printing inks and pigments, has launched EXACT PSO™, a sheetfed process set designed to help printers achieve offset standardisation, which, in turn, should help improve efficiency and grow its client base.
PSO or Process Standard Offset and ISO 12647:2 are fast becoming the international language for 4-colour process printing. International print buyers continue to demand the application of process standardisation from their printers so that print jobs can be fulfilled in different parts of the world without major variances.
EXACT PSO™ is Sun Chemical's answer to this demand. It is a highly versatile product with best-in-class mechanical resistance, and fully meets the criteria set in ISO12647:2. The inks are based on novel vegetable oil chemistry, using maximum renewable resources, which allow printers to conform to increasingly demanding environmental standards. The inks perform well on all straight printing and long perfecting presses and can be used on the majority of substrates for both long run and short run work on all sheetfed offset presses. When used with SunFount fountain solutions and SunCoat coatings, EXACT PSO™ can increase productivity whilst meeting requirements for the highest mechanical resistance.
John Adkin, European product director, Sun Chemical Europe, said: "EXACT PSO™ is more than just an ink. It is a key element of a calibration process to ensure that the printer's press is set up to conform to the ISO 12647:2 international colour standard. It is also the result of substantial investment in R&D and years of expertise contained within Sun Chemical. Our customer technical service is part of the complete EXACT PSO™ solution. We continue to listen to our customers' requirements for printing inks and expert help in installing offset process standardisation to help them improve their productivity and profitability."
Felipe Mellado, corporate vice-president, Marketing and Technology, Sun Chemical Europe, said: "EXACT PSO™ is just one example of Sun Chemical forming partnerships with our customers to add value to their business. In this case, we are not just selling an ink, we work with our customers to accurately set up process standardisation and monitor it regularly to ensure optimisation."
About Sun Chemical
Sun Chemical, the world's largest producer of printing inks and pigments, is a leading provider of materials to packaging, publication, coatings, plastics, cosmetics, and other industrial markets. With annual sales approaching $4 billion, Sun Chemical has over 12,000 employees supporting customers around the world. The Sun Chemical Group of companies includes such well-known names as Coates, Hartmann, Kohl & Madden, and US Ink.
Sun Chemical Corporation in the U.S. and Sun Chemical Limited in England are subsidiaries of Sun Chemical Group B.V., the Netherlands. Sun Chemical has headquarters in Parsippany, New Jersey, U.S.A.; Slough, England; and Weesp, the Netherlands. For more information, please visit our Web site at www.sunchemical.com.
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