PARSIPPANY, N.J. – August 14, 2017 – Sun Chemical has collaborated with Sappi North America to create a unique companion piece for its award winning “Innovative Solutions” book for brand owners and converters.
The companion piece features 10 printed sample pages utilizing Sun Chemical UV inks and coatings and combines it with Sappi’s high quality coated printing paper.
Available for brand owners and converters to experience at both the Sun Chemical and Sappi booths during PACK EXPO, the companion piece showcases some of the most enticing and impactful solutions offered by the leading producer of inks and coatings and the foremost provider of wood fiber solutions in the graphic arts market.
“Our collaboration with Sappi has allowed Sun Chemical to create a unique piece that helps converters and brand owners create innovative solutions for packaging to stand out on shelf,” said Heather Buchholz, Marketing Program Manager, Sun Chemical. “Sappi’s premier paper is the perfect medium on which to showcase the capabilities of our inks and coatings. Together, Sun Chemical and Sappi continue to further drive innovation in the marketplace, helping brand owners successfully differentiate themselves.”
Highlights from the companion piece include a variety of options for satin, matte and gloss printing, in addition to Sun Chemical’s SunInspire sensory coatings line which offer special effects that allow a customers’ product packaging to stand out on store shelves visually through high luster metallic, fluorescent, glitter, pearlescent, as well as iridescent finishes. SunInspire tactile coatings, ranging from coarse and gritty to soft and smooth, are also featured.
Brand owners and converters can tear off these coating samples to experience the various textures and colors to keep as creative inspiration or to share with others.
“Sappi North America has been using coatings from Sun Chemical on some of our most impactful print pieces. This new campaign collaboration was an easy decision to make because of our shared value of educating people on the power of paper,” said Patti Groh, Marketing Communications Director, Sappi North America. “Paper is a highly effective and sustainable medium, which excels at making lasting impressions for brands, especially with the use of special effects. Using techniques like soft touch, unique aromas, and sandy feel all create impact and allow brands to stand out from the crowd.”
To learn more and experience the companion piece to the “Innovative Solutions” book, visit Sun Chemical at booth #6285 and/or Sappi North America at #7579 during PACK EXPO 2017, September 25-27 in Las Vegas, Nevada.
About Sappi North America
Sappi North America, headquartered in Boston, is a market leader in converting wood fiber into superior products that customers demand worldwide. The success of our four diversified businesses – high quality Coated Printing Papers, Specialised Cellulose, Release Papers and Specialty Packaging – is driven by strong customer relationships, best-in-class people and advantaged assets, products and services. Our high quality Coated Printing Papers, including McCoy, Opus, Somerset and Flo, are the key platform for premium magazines, catalogs, books and high-end print advertising.
We are a leading manufacturer of Specialised Cellulose used in a wide range of products, including textile fibers and household goods, and one of the world’s leading suppliers of Release Papers with our Ultracast, PolyEX, Classics and Neoterix lines for the automotive, fashion and engineered films industries.
Our Specialty Packaging products, such as LusterPrint and LusterCote, represent an important asset in the food packaging and labeling industries. Customers rely on Sappi for high technical, operational and market expertise; products and services delivered with consistently high quality and reliability; and, state-of-the-art and cost-competitive assets and innovative spirit.
Sappi North America is a subsidiary of Sappi Limited (JSE), a global company headquartered in Johannesburg, South Africa, with more than 12,000 employees and manufacturing operations on three continents in seven countries and customers in over 150 countries around the world. Learn more about Sappi at: www.sappi.com.
About Sun Chemical
Sun Chemical, a member of the DIC group, is a leading producer of printing inks, coatings and supplies, pigments, polymers, liquid compounds, solid compounds, and application materials. Together with DIC, Sun Chemical has annual sales of more than $7.5 billion and over 20,000 employees supporting customers around the world.
Sun Chemical Corporation is a subsidiary of Sun Chemical Group Coöperatief U.A., the Netherlands, and is headquartered in Parsippany, New Jersey, U.S.A. For more information, please visit our Web site at www.sunchemical.com.