Join us at CHINACOAT 2025

November 25-27, 2025 | Shanghai, China | Hall/Stand #: W1.F21

Discover How Our Pigments and Advanced Materials Deliver High Performance Solutions for Coatings

DIC Performance Material Products Division and Sun Chemical Color Materials will attend CHINACOAT with a variety of leading products, including innovative effect pigments, environmentally-friendly water-born resins and UV curable resins together with up-to-date color stylings in different coating applications.

Register to attend the show.

Color Materials on Display

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Aluminum Effect Pigments

Discover the newest additions to our Paliocrom® family of aluminum effect pigments for automotive and industrial coatings.

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Mica-based Effect Pigments

Learn how our Lumina® HD pigments can be used to formulate stunning shades and get to know new members of the brand family.

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Cleanest White Pearl Effects

Experience the clean white shimmer of the Glacier™ Exterior Ceramic White S1303M adding a new fine grade to the purity of the GlacierTM family.

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Automotive OEM Color Styling Show

Balancing our connection to “Nature,” “Technology” and “Virtual Freedom,” Color Trends for automotive coatings show how pigment innovations enable new designs.

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2-Wheeler Color Trend Stylings

Explore how new pigment developments enable evolved styling options for motorcycle aesthetics.

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Heliogen® Unrivaled Purity and Performance

Heliogen® delivers exceptional purity and consistent quality. Engineered to meet evolving regulatory standards, they ensure reliable performance in industries demanding tight formulation control, such as automotive coatings.

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Digital Tools

Use Pigment Finder to access product carbon footprint statements and set the alert. Download the PigmentViewer app to leverage the latest color digitalization technology.

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Functional Black

Learn how coatings with new NIR functional pigments, like Spectrasense™ L 0082 keep even the darkest surfaces cool and contribute to autonomous driving systems.

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Color Our Future Lead-Free

We support sustainable, cost-effective alternatives to lead-based coatings with improved performance and value of inorganic and hybrid chemistries.

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